Diario AS, one of the most important sports media in Spain, asked how to get more people to take part in its online sports board games.
The answer: a series of prints that mix digital board games with Olympic-themed ones.
- Agency
- HAVAS Creative Spain
- Type
- Print Campaign
- ECD
- Jesús Rasines, José Izaguirre & Félix Carral
- CD
- Fede Botella, Borja Álvarez & Diana Casadiego
- Creative team
- Román Tarrazona, Flavio Jiménez & Luis Panzano. Illustrated by Marco Sosa.